Dear FFC: Arby’s Cheddar Curly Fries
“Arby’s makes me angry. I’ve seen posters and advertisements for new cheddar curly fries everywhere in my town. I love the old curly fries but was pumped about a new flavor. It’s not a new flavor. They just give you a small cup of cheese to dip. The fries are the exact same curly fries. This is stupid. They make it sound like new fries but it’s nothing but a cup of cheese they already put on sandwiches, served on the side. This is false advertising. You should warn people about it. I’m mad at Arby’s and this really sucks.” – Matt S. from Garfield Heights, Ohio.
Matt, your message hits close to home because I encountered the same situation two years ago. This is not a new item, but it comes and goes from the Arby’s menu. Anyway, I went there expecting the fries themselves to be cheddar flavored. When I opened my bag to find the standard curly fries with a tiny container of warm cheese, it was a surprise. Indeed they simply added a plastic cup of melted cheddar and renamed the product. I don’t believe it’s false advertising, just a bit confusing.
Arby’s is great, but this particluar product campaign misses the mark in my opinion. Thanks for writing. Now FFC readers will be better informed.
I haven’t tried them, but it seems like they need to change to name to “Curly Fries with Cheese Sauce” or something like that.
Glad you posted this because I believed it was different too. There are big signs “cheddar fries” on the windows at my arbys like this was new fries.
It’s funny that they’re even advertising cheddar fries as a new thing. I’ve been ordering Arby’s curly fries this way (with a side cup of cheese) for as long as I can remember going to Arby’s (i’ve even heard them referred to as “cheddar fries” by employees in the past).
This isn’t anthying new, they are just calling attention to something you could already do. The only thing I can think of is that maybe so many people were unaware of it that they decided to advertise.
how much extra do they charge for the cheesy indulgence?
Ryan, Sammy, Izzy, hot carl — Hello there! I hope you’re all doing well.
hot carl — They charge an extra .60 for the cheese.