In my younger days, my hungry friends and I would often visit the drive-thru of a fast food restaurant following a long night of partying. A regular stop was Jack In The Box. The main attraction was not the burgers, it was the “cheap” tacos. They had a good menu in general, but they featured a promotion of 3 tacos for a dollar, that was clearly the star of the late-night show. You could spend $5 and drive away with a bag full of 15 tacos. Even as broke kids, we could usually scrape up 5 bucks between us.

Today, many years later, the same beef taco is still on the Jack In The Box menu, and it remains virtually unchanged from the good old days. About the only thing different is the price, which is now 2 tacos for a dollar. Still a good value. Though as you might have expected, they are small and very thin. You can think of them as mini-tacos.

Much of the flavor comes from the mixture of beef and spices packed inside. It’s a taste that’s unique to Jack In The Box, and so is the unusual texture. I suppose it’s because the twice-cooked, 2-part preparation method (read more below). The end result is a nice contrast for your mouth and taste buds, with the outer parts of the taco shell being crisp and crunchy, and the thicker center soft and moist.

The beef filling has a paste-like consistency, it’s smooth with just the slightest bit of graininess. The meat is ground so fine, it literally melts in your mouth. For that matter, it feels like it’s half melted already. I’m sure a beef expert could tell me why the meat has this particular trait, but for the moment here at FFC, and for this review, we’re just going to call it “soft meat”. As for toppings, there’s a small amount of shredded lettuce, and instead of using grated cheese they toss in a tiny slice that looks to be cut from the singles used on their burgers. It’s not a lot of cheese, and it quickly melts.

Compared to most fast-food tacos, the JITB taco might seem a turnoff at first, and the fact that it comes from a burger joint might have kept you from adding it to your rotation with Taco Bell, Taco Time and the other Mexican spots, but I think most people will be pleasantly surprised. It’s surely not for everyone, but generations of fast food eaters have grown up enjoying these tacos, and their popularity is still going strong.

You may not know it, but the “core” of this taco is prepared off-site, away from the restaurant, at the Jack In The Box food manufacturing plant. They grind their own beef, then cook it with a trade-secret blend of spices. Then a machine places clumps of this meat mixture on-top freshly cooked tortillas, at a rate of 60 per minute. Next the machine folds the tortillas in half, and sends them down the assembly line where employees inspect and pack them into trays. Those trays get flash-frozen and shipped to your hometown Jack In The Box restaurant. When you order a taco there, an employee just drops the pre-made “core” in the deep fryer for a minute, then tops it with a slice of cheese and a pinch of shredded lettuce.

The Beef Taco from Jack In The Box is a classic fast food icon, dating all the way back to the 1950’s. It’s a solid and consistent product. It’s tasty and it’s cheap. This is not the best taco on the market, but it scores good marks for taste and value.

Price: $1 for 2 tacos / Website: JackInTheBox.com

Fast Food Critic Score: B

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Nutrition Facts - Jack In The Box, Beef Taco (1).
Calories - 160
Calories from Fat - 70
Total Fat - 8 grams
Carbs - 15 grams
Saturated Fat - 3 grams
Trans Fat - 1 gram
Cholesterol - 15 milligrams
Sodium - 270 milligrams